In my opinion, the future of mobile is the future of everything.”
– Matt Galligan, Co-founder of Circa
1. More camera-focused
This has to be the most important talking point when it comes to smartphones. Social media has changed people and the way they consume content. As per studies, there are more than 51 million YouTubers who have billions of subscribers. With that, there are over 1.3 million Instagram users. And Tik Tok has over 732 million users. Most of these YouTubers and social media influencers use their phone camera to shoot content. And post-Covid people have started sticking to video calls. When it comes to work from home, a lot of them work from phones, and while attending video conferencing, the quality of the camera must be superior to get good results. Also, there are reports that this trend is influencing the photography industry , giving the developers more and enough reasons to work on the camera specification. To add to the stats a staggering number of 93 million seflies are clicked daily on Android phones. Owing to all these reasons, this is the top mobile app development trend even for 2023.
2. AI and machine learning
Data on customer behaviour and their personalized experience gives mobile app developers the upper hand to give the customers what they are looking for. And to attain this data AI and machine learning play a big role. And trending the charts when it comes to mobile development trends is AI and machine learning. The trends aid in facial recognition, developing more smartphone apps, enhancing and detecting human emotions, real-time translation, providing recommendations, most importantly empowering apps with chatbots. ML helps in personalizing user’s feeds. This trend, in reality, can never be forgotten, and in all fairness, developers will never forget it.
3. Superior app security
When it comes to mobiles, it is connected to networks and other sharing devices, owing to which a lot of users data is at risk. Crucial data such as user passwords, bank credentials, and personal information can be open to malware attacks. Developers should work on different and more application security to assure the users that all is well. Application securities such as the following should be focused on to guarantee customer satisfaction.
• Two-factor authorization
Some of the application security trends
• AI-powered Automated security capabilities
• Cloud-ready security solutions
Since its inception AR/ VR has been providing immersive experience and seamless performance to its users. AR make the gaming, live-streaming, entertainment, travel more lifelike. While VR takes e-learning to another level. Hence, this trend is known to improve user engagement. The way people are hooked on to AR/VR speaks highly of this trend. And it is increasingly becoming important to as it plays a great role in growi9ng your business. Mobile developers should investigate this trend further and unearth the hidden opportunities.
5. Beacon technology
Equipped with BLE (Bluetooth low energy, Beacons are small, location-based, and inexpensive technology. This small device contains a CPU, battery and radio, and it broadcasts identifiers which is picked up by other mobile devices. The importance of Beacon-based mobile technology is immense
• Improved offline attribution with Google Ads
• Helps create interactive campaigns.
• Provides heat maps of customers.
• Builds brand awareness.
• Enhances customer relationship.
• Guides customers
This technology has always in the forefront, and it’s estimated that by 2026, this technology will be a $56.6 billion industry. Developers should take a note and work on incorporating it in mobile development ever more.
6. On-demand apps
Customers are known as customers because they keep needing services. And to provide them the same are on-demand apps. They connect customers with services and vice versa. Most common and successful on-demand apps are
In 2017 by the fourth quarter, on-demand app industry raised in $10,293 Billion. And by 2025, this is estimated to reach $335 Billion. Working on on-demand apps will never go out of trend.
7. More and more focus on UX/UI
There is a very famous saying People ignore design that ignores people.” — Frank Chimero, Designer. And if you ignore the UI and UX, the product’s end is near. Once you focus on the UI/UX, it will benefit in many ways
• You will be able to captivate users.
• Saves time and cost
• Helps boost your brand
• Attract new customers
• Enhances SEO
• Fastens Website speed
The life of the product thoroughly depends on the Ui/UX. Hence, the designers should pull up their socks even in 2023 to provide the users with the best UI/UX designs.
7. Personalization and customization
Studies suggest that 72 per cent of the people will respond to messages that are personalized. Which indeed is a high percent. Not all users think alike that’s when personalization and customization come into the picture. And it became crucial if you wish to widen your customer base and penetrate more into the market. This trend increases use retention, helps in more in-app purchases, increases awareness, gives better customer service, brings in more loyal customers, and much more. Focusing on this trend will help you stand out of the crowd.
One of the most loved and happening trends ever when it comes to mobile app development is wearables. In all fairness, it’s the pazazz that you always been looking for. The fitness-based wearables are keeping people on their feet. This is precisely why this industry reached $54,841.40 million in 2020. And expected to increase by $184,403 million in 2031. Here are some of wearable trends
• GPS Technology
• Beacon Technology
• Artificial Intelligence
• Enhanced Data Collection
• Sensor Technology
• Internet of things (IoT)
This trend will certainly stay in fashion for years to come..
Gamification is essentially adding game mechanics to a non-game environment. This is done basically to interact better with the user and understand their mindset. Gamification elements include – personalized discounts, giveaways, in-product customer experience and social media management. The goal of gamification is:
• Engage customer
• Share and interact
• Inspire collaborations
• Understand customers
• Increase customer satisfaction
Now, this industry is slowly and steadily gaining importance and growth is seen. In 2021, this market was worth $11.94 billion, and in the coming years, it will see more development. Developers should give due credit and even more importance to this trend.
11. Mobile learning apps
It is a competitive world, and we always need to be on our toes. Sure, we are surrounded by laptops, but 95 per cent of the time, our smartphones accompany us. There are times when we might forget our house keys, but our smartphones – never! To keep up with the rat race in this fast-paced world, it is essential to learn, unlearn, and relearn. Let’s talk examples. LinkedIn is by far is one of the most professional applications that allow mobile learning on the go. Used mostly for corporates for their career growth or by students who wish to add weightage to their resume, LinkedIn mobile learning permits participants to stay up to date, join discussions to increase their expertise, and grow their industry experience. As smartphones have brought the world to our feet, it has made learning on the go easy-peasy. Mobile learning provides users with an ocean of opportunities to broaden their horizons. In 2019, the mobile learning market was valued at $27.32 billion, and it is expected to grow up to $280.08 billion by 2027. With so much in the offering, the developers ought to encash on building more such apps to create a win-win situation.
Trends will come and go, but App-Scoop has buuilt such an eco-system that helps us stay in the forefront come what may. By 2025, it is estimated that there iwll be 7.9 billion mobile users worldwide and on a average pople spend 4.8 hours on the mobile. And in 2021, app store hit $170 billion worldwide. Looking at these stats, its fair to say that we are sitting on a goldmine. If you have an app idea do contact https://www.app-scoop.com/contact-us.html our competent team to get things started.